Dr. Jie Fang

Assistant Professor in Information Systems and Analytics

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Research activity per year

Personal profile

Personal profile

Dr. FANG, is an Assistant Professor in Information System and Analytics in NUBS. She gets two PhD degrees, one from both University of Science and Technology of China (majoring in Management Science and Enginerring), and the other one from City University of Hong Kong (majoring in Information System)

Her research interest includes omni-channel retailing, platform competition, multihoming operation. Her research work has been published in Journal of Operations Management (JOM)(ABS Level 4*, UTD), Information & Management (I&M) (ABS Level 3), Internet Reserch (ABS Level 3), Electronic Commerce Research and Applications (ECRA) (ABS Level 2), and Industrial Management & Data Systems (IMDS) (ABS Level 2). And she also published several papers on international conferences, such as Academy of Management (AOM), Hawaii International Conference on System Sciences (HICSS), and International Conference on Information System (ICIS).

Dr. Fang is the editorial board member of two journals: Internet Research, Industrial Management & Data Systems. She has gotten the funding of the National Natural Science Foundation of China Young Scientists entitled "Unrevealing multihoming sellers' strategy in the context of cross-platform compatibility" (300,000 RMB). 



  • Introduction to business programming
  • Introduction to data science
  • Digital economy 

Research Interests

  • Omni-channel retailing
  • Platform competition
  • Multihoming 
  • Platform strategy 

Person Types

  • Staff


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