Dr. Jie Fang

Assistant Professor in Information Systems and Analytics

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Personal profile

Personal profile

Dr. FANG, is an Assistant Professor in Information System and Analytics in NUBS. She gets two PhD degrees, one from both University of Science and Technology of China (majoring in Management Science and Enginerring), and the other one from City University of Hong Kong (majoring in Information System)

Her research interest includes omni-channel retailing and platform competition. Her research work has been published in Journal of Operations Management (JOM)(ABS Level 4*, UTD), Information & Management (I&M) (ABS Level 3), Internet Reserch (ABS Level 3), Electronic Commerce Research and Applications (ECRA) (ABS Level 2), and Industrial Management & Data Systems (IMDS) (ABS Level 2). And she also had attended several international conferences to present her works, such as Hawaii International Conference on System Sciences (HICSS), and International Conference on Information System (ICIS).

Dr. Fang is interested in business analysis. She is familiar with the methods to analyze objective data by using econometric models. Besides, she has experienced in using some big data analysis methods, such as time-series forecasting, text-mining, clustering, to do business analysis.



  • Introduction to business programming
  • Introduction to data science
  • Digital economy 

Research Interests

  • Omni-channel retailing
  • Platform competition
  • Multihoming 
  • Platform strategy 

Person Types

  • Staff


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