Understanding emotion-focused and problem-focused threat avoidance behavior of ride-sharing service users in China: A focus on the moderating effects of use context

This study discusses the location-sharing services and safety features provided by China's ride-sharing firm DiDi. It focuses on the customers' response behaviors when dealing with heightening crime risk in relation to car ride-sharing services. To this end, this study introduces use contexts concept based on the perspectives of problem and emotion-focused coping and performs an empirical study on users' threat avoidance behavior. Surveys are distributed to ride-sharing service users and location-sharing service users who lived in the Guangdong Province. The survey results provide a number of theoretical and practical implications.