Skip to main navigation
Skip to search
Skip to main content
University of Nottingham Ningbo China Home
Home
Profiles
Research units
Research output
Projects
Prizes
Activities
Press/Media
Impacts
Student theses
Search by expertise, name or affiliation
China branding: Cases from zhejiang
Martin J. Liu
,
Jun Luo
Department of Entrepreneurship, Marketing and Management Systems
Research output
:
Book/Report
›
Book
›
peer-review
Overview
Fingerprint
Fingerprint
Dive into the research topics of 'China branding: Cases from zhejiang'. Together they form a unique fingerprint.
Sort by
Weight
Alphabetically
Business & Economics
Branding
100%
Branding Strategy
42%
China
53%
Domestic Market
33%
Government
20%
Industry
12%
International Markets
32%
Manufacturing
32%
Manufacturing Firms
29%
Place Branding
47%