Selling with a smile: the globalization of work

Christian Mueller

Research output: Contribution to specialist publicationFeatured article


Globalization is nothing new but we see it as more and more invasive. Being available 24/7 via the Internet, mobile phones and other gadgets, we feel the everyday effects like a global news ticker. However, globalization in the economic sense has been central in the perception of "our" globalization these days. This is especially true in the global world of work.


  • Smile
  • Globalization


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