“I am proud of my job”: Examining the psychological mechanism underlying technological innovation's effects on employee brand ambassadorship

Russa Yuan, Jun Luo, Martin Liu, Natalia Yannopoulou

Research output: Journal PublicationArticlepeer-review

Fingerprint

Dive into the research topics of '“I am proud of my job”: Examining the psychological mechanism underlying technological innovation's effects on employee brand ambassadorship'. Together they form a unique fingerprint.

Business & Economics

Medicine & Life Sciences

Social Sciences

Engineering & Materials Science