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Success of Crowdfunding: A Trustworthiness Perspective
Steven S. Lui,
Zhijing Zhu
, Jinjing Liu
Department of International Business and Management
Research output
:
Journal Publication
›
Article
›
peer-review
6
Citations (Scopus)
Overview
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Keyphrases
Benevolence Trust
80%
China
20%
Competence Trust
40%
Crowdfunding
100%
Crowdfunding Platforms
20%
Crowdfunding Project
20%
Crowdfunding Success
100%
Discriminatory Pricing
60%
Entrepreneurs
20%
External Financing
20%
Financial Aspects
20%
Low Impact
20%
Negative Effects
40%
New Platform
20%
Non-financial
20%
Product Prototypes
20%
Reward-based Crowdfunding
20%
Small Business
20%
Trustworthiness
100%
Computer Science
Crowdfunding Platform
50%
Negative Effect
100%
Small Business
50%
Success Factor
50%
Economics, Econometrics and Finance
Crowdfunding
100%
Pricing
33%
Reward-Based Crowdfunding
11%
Success Factor
11%
Social Sciences
China
10%
Crowdfunding
100%
Outreach
10%
Pricing
30%