@inproceedings{aa64050ef9224d389d608bab161a8c5d,
title = "Rides for rewards (R4R): A mobile application to sustain an incentive scheme for public bus transport",
abstract = "Bus transit is not popular in Brunei partly due to high ownership of private cars and this will lead to severe traffic congestion in the future. This paper discusses the design of a mobile application to sustain an incentive scheme for public bus transportation in Brunei. It supports a case study on whether an incentive scheme has impact to increase bus transit ridership under the prevailing transport conditions. The application has a front-end mobile app to collect dates and time stamps of each ride and a back-end infrastructure to manage stakeholder details, incentive schemes, bus routes and a repository for travel time stamps.",
keywords = "BaaS, Bus ridership, Bus system, Incentive scheme, Public transportation, Rides for rewards",
author = "Voon, {Nyuk Hiong} and Kadir, {Siti Noora{\textquoteright}Zam Haji Abdul} and Belayan, {Matius Anak} and Poon, {Sheung Hung} and Zahran, {El Said Mamdouh Mahmoud}",
note = "Publisher Copyright: {\textcopyright} Springer International Publishing AG 2017.; International Conference on Computational Intelligence in Information Systems, CIIS 2016 ; Conference date: 18-11-2016 Through 20-11-2016",
year = "2017",
doi = "10.1007/978-3-319-48517-1_6",
language = "English",
isbn = "9783319485164",
series = "Advances in Intelligent Systems and Computing",
publisher = "Springer Verlag",
pages = "60--71",
editor = "Somnuk Phon-Amnuaisuk and Thien-Wan Au and Saiful Omar",
booktitle = "Computational Intelligence in Information Systems - Proceedings of the Computational Intelligence in Information Systems Conference, CIIS 2016",
address = "Germany",
}