A count data travel cost model of theatre demand using aggregate theatre booking data

K. G. Willis; J. D. Snowball; C. Wymer; José Grisolía

doi:10.1007/s10824-011-9157-z

A count data travel cost model of theatre demand using aggregate theatre booking data

K. G. Willis, J. D. Snowball, C. Wymer, José Grisolía

Research output: Journal Publication › Article › peer-review

21 Citations (Scopus)

Abstract

Theatres have a market bounded by the distance theatregoers are willing to travel to see shows and productions. This paper uses count data models (Poisson regression and negative binomial models) to investigate the determinants of attendance at a regional theatre in England. It uses booking data for 29 theatrical productions supplied by the theatre, and matches this, using postcodes, with census socio-economic information on household characteristics. Socio-economic and travel cost (distance) are used to explore theatregoers attendance, and also to estimate consumer surplus, and to assess whether consumer surplus on ticket sales exceeds the annual government subsidy to the theatre.

Original language	English
Pages (from-to)	91-112
Number of pages	22
Journal	Journal of Cultural Economics
Volume	36
Issue number	2
DOIs	https://doi.org/10.1007/s10824-011-9157-z
Publication status	Published - May 2012
Externally published	Yes

Keywords

Attendance
Consumer surplus
Theatre demand
Travel cost

ASJC Scopus subject areas

Economics, Econometrics and Finance (miscellaneous)

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10.1007/s10824-011-9157-z

Cite this

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abstract = "Theatres have a market bounded by the distance theatregoers are willing to travel to see shows and productions. This paper uses count data models (Poisson regression and negative binomial models) to investigate the determinants of attendance at a regional theatre in England. It uses booking data for 29 theatrical productions supplied by the theatre, and matches this, using postcodes, with census socio-economic information on household characteristics. Socio-economic and travel cost (distance) are used to explore theatregoers attendance, and also to estimate consumer surplus, and to assess whether consumer surplus on ticket sales exceeds the annual government subsidy to the theatre.",

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note = "Funding Information: Acknowledgments This work is funded by the Arts and Humanities Research Council and the Arts Council England [Grant: AHRC Fellowship in Economic Impact Assessment of Arts and Humanities]. We would like to thank Edmund Nickols, Director of Theatre Operations at Northern Stage, for his support of this research and to Jamie Corbett, Data Manager at Northern Stage, for supplying the bookings data for the study.",

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A count data travel cost model of theatre demand using aggregate theatre booking data

Abstract

Keywords

ASJC Scopus subject areas

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