Zhejiang Provincial Branding Academy

Research output

Research output per year 2022 2022 2024 2024

• 131 Scopus Citations
• 6 h-index
• 11 Article
• 1 Book Chapter
• 1 Review article

Research output per year

Research output per year

Search results

• 2024

  Green skepticism: review and research agenda

  Sivapalan, A., Jebarajakirthy, C., Saha, R., Mehta, P., Balaji, M. S. & Maseeh, H. I., 27 Nov 2024, In: Marketing Intelligence and Planning. 42, 8, p. 1541-1580 40 p.

  Research output: Journal Publication › Review article › peer-review

  • Social Responsibility 100%
  • Conceptual Framework 50%
  • Systematic Review 50%
  • Theory of Planned Behavior 50%
  • Party Organization 33%
  1 Citation (Scopus)