电子商务概论课程教学改革策略研究

Translated title of the contribution: Research on Teaching Reform Strategies of Introduction to E-Commerce

Ying Li, Haibo Hu, Jin Chen

Research output: Journal PublicationArticlepeer-review

Abstract

电子商务概论课程是很多高校经管类专业学生的必修课程。本文从电子商务概论课程的教学现状出发,分析了教学中面临的主要挑战,提出了"强化实验实践、开展创新创业竞赛"的教学改革策略,建立了电子商务概论课程的实验实践教学模式和内容体系。
Translated title of the contributionResearch on Teaching Reform Strategies of Introduction to E-Commerce
Original languageChinese (Simplified)
Pages (from-to)48-52
Number of pages5
JournalHigher Education in Chemical Engineering
Volume35
Issue number05
Publication statusPublished - 2018

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