This study develops a coherent internationalization process model, which is particularly needed for examining the internationalization of small and medium sized enterprises (SMEs). Based on a review of existing literature and an empirical illustration, this paper proposes a hybrid model that integrates the experiential learning and systematic planning models, and incorporates the contingency perspective. The managerial and scholarly implications of the model are discussed.
|Number of pages
|Management International Review
|Published - 2004
ASJC Scopus subject areas
- General Business,Management and Accounting