Hybrid learning: the potential and challenges in management education.

Research output: Chapter in Book/Conference proceedingConference contributionpeer-review


After the initial disruptive effect of COVID-19 on higher education when many institutions were forced to go online, 'hybrid learning' with simultaneous online and face-to-face delivery has emerged alongside offline (in-person), online and blended learning.

This PDW defines hybrid learning as 'simultaneous learning delivery to offline and online audiences', which is distinct from blended learning, in which a planned combination of online and offline learning is delivered to a single audience. Hybrid learning is evolving into a mainstream approach within higher education, especially when learners are affected by lockdowns and travel restrictions, or desire flexibility in location. Therefore, hybrid learning is an important emerging research area from both theoretical and practice perspectives.

This PDW looks at a range of learning activities within management education where hybrid approaches have been introduced. In many ways China is a ‘leading’ country given that there have been periodic lock-downs in parts of the country but not others, as well as the need to provide online education to international students who until recently were unable to travel to China. It shares experience related to ‘classroom’ teaching, experiential learning in collaboration with business, and extra-curricular employability activity. From this, the opportunities and challenges of hybrid learning can be identified, as well as their relevance to Chinese management education.
Original languageEnglish
Title of host publicationIACMR Conference
Publication statusPublished - 2023
EventBiennial IACMR Conference -
Duration: 14 Jun 202318 Jun 2023
Conference number: 10th


ConferenceBiennial IACMR Conference


  • Hybrid learning
  • Management education
  • University classroom environment

ASJC Scopus subject areas

  • Education
  • General Business,Management and Accounting


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