Big data analytics: Service and manufacturing industries perspectives

Nachiappan Subramanian, Muhammad D. Abdulrahman, Hing Kai Chan, Kun Ning

Research output: Chapter in Book/Conference proceedingBook Chapterpeer-review

1 Citation (Scopus)


In this chapter, we will introduce practical issues and implementation challenges from the industry perspective. In particular, we explain three aspects based on the panel discussions from the set of representatives participated in a big data conference from three dominant industries such as e-commerce, health care and computer hardware, which are sought of big data for their growth and development. We introduce overall challenges and explain typical industry based practical issues, how they visualize the big picture for their strategic development and how industries are gearing towards converting the challenges to big opportunities through the partnership of universities. Finally, based on the content analysis we offer potential trends and future research directions.

Original languageEnglish
Title of host publicationSupply Chain Management in the Big Data Era
PublisherIGI Global
Number of pages11
ISBN (Electronic)9781522509578
ISBN (Print)9781522509561
Publication statusPublished - 4 Nov 2016

ASJC Scopus subject areas

  • General Computer Science
  • General Economics,Econometrics and Finance
  • General Business,Management and Accounting


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