An empirical analysis of the adoption of m-learning in Malaysia

Joan Lynn Chong, Alain Yee Loong Chong, Keng Boon Ooi, Binshan Lin

Research output: Journal PublicationArticlepeer-review

60 Citations (Scopus)

Abstract

This paper empirically examines the factors affecting the adoption of Mobile learning (m-learning) in Malaysia. The six factors examined in this study are perceived ease of use, perceived usefulness, technical feasibility, cost effectiveness, quality of services and cultural aspects. Data were collected from 181 Malaysian users. The hypotheses were analysed using multiple regression analysis. The results show that perceived ease of use, perceived usefulness, quality of services and cultural aspects have significant and positive effects on the adoption of m-learning in Malaysia. Educational institutions that are planning to adopt m-learning will be formulate adoption strategies based on this study's findings.

Original languageEnglish
Pages (from-to)1-18
Number of pages18
JournalInternational Journal of Mobile Communications
Volume9
Issue number1
DOIs
Publication statusPublished - Jan 2011
Externally publishedYes

Keywords

  • Data analysis
  • M-learning
  • Malaysia
  • Mobile learning
  • Technology adoption

ASJC Scopus subject areas

  • Computer Science Applications
  • Computer Networks and Communications
  • Electrical and Electronic Engineering

Fingerprint

Dive into the research topics of 'An empirical analysis of the adoption of m-learning in Malaysia'. Together they form a unique fingerprint.

Cite this