From mobile first to mobile fair: advancing China’s sustainability

Since China adopted ‘mobile first’ as its national strategy in 2014, its mobile landscape has become more dynamic and dominant. However, implementing the mobile-first strategy has also exacerbated the gap between the advantaged and the disadvantaged, posing a threat to China's pursuit of fair and sustainable development. In light of these challenges, this article proposed a Mobile Fairness Index for monitoring mobile equity in China. The index would assess how mobile opportunities are accessible to people across various social, cultural, economic, and political backgrounds. An integrated approach is recommended to effectively and comprehensively apply the index.