Exploring Green Innovation Practices: Content Analysis of the Fortune Global 500 Companies

  • Lu Zhang
  • , Shuang Zhao
  • , Li Cui
  • , Lin Wu

Research output: Journal PublicationArticlepeer-review

24 Citations (Scopus)

Abstract

Green innovation has been attracting increasing attention due to its contributions to the conservation of resources and environmental protection. However, in the process of exploring green innovation, the allocation of resources and the direction of innovation are often inaccurate, which leads to a low efficiency of green innovation. If we can learn the green innovation practices from successful companies, we can certainly provide reference strategies for those companies that are exploring green innovation. Therefore, taking the Fortune Global 500 companies as the analysis object, this research develops the criteria of green innovation practices and conducts a cluster analysis of these companies by using a content analysis method. Finally, this article summarizes the green innovation practices of the six types of industries and provides corresponding countermeasures and suggestions, which provide a strong reference for relevant companies to carry out green innovation.

Original languageEnglish
JournalSAGE Open
Volume10
Issue number1
DOIs
Publication statusPublished - Jan 2020
Externally publishedYes

Free Keywords

  • cluster analysis
  • content analysis
  • global top 500 companies
  • green innovation

ASJC Scopus subject areas

  • General Arts and Humanities
  • General Social Sciences

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