Effects of product learning aids on breadth and depth of recall: An empirical investigation

Keyphrases

• Product Learning 100%
• Learning Aids 100%
• Text-dependent 40%
• Video-based 40%
• Recall Capacity 40%
• Implications for Practice 20%
• Product Category 20%
• Implications for Research 20%
• Animated Video 20%
• Product Specification 20%
• Non-visualization 20%
• Primary Intention 20%
• Online Shopping Platform 20%
• Decision-making Process 20%
• Differentiated Impacts 20%
• Image-based 20%
• Product Attributes 20%

Social Sciences

• Learning Aid 100%
• Decision-Making Process 20%
• Laboratory Experiment 20%

Psychology

• Decision-Making Process 100%