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20152025

Research activity per year

Personal profile

Personal profile

As one of the first graduates of the University of Nottingham Ningbo (UNNC), Dr. Yiben Ma completed his undergraduate degree in International Communications Studies here in 2008. He obtained an MA in Cultural and Creative Industries from King’s College London and a PhD from the University of Leeds.

 

Before joining IC in September 2025, he taught and convened two Preliminary Year IC content module i.e. Media and Texts: Society and Media and Texts: Culture, at CELE from 2017. 

 

He is also a two-time recipient of the Lord Dearing Award (both in team and individually) that recognises his outstanding contribution to the development of teaching and student learning. 

Research Interests

His research interests mainly focus on political communication, including Chinese online nationalism, propaganda, social media and and critical discourse analysis. He also has keen research interest in the nexus of communication and sport, in particular the construction and negotiation of national identity in sport.

He is a co-editor for the Research Handbook on Political Propaganda (2021) and Routledge Handbook of Chinese Media Second Edition (2025)

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 3 - Good Health and Well-being
  • SDG 4 - Quality Education
  • SDG 10 - Reduced Inequalities
  • SDG 13 - Climate Action
  • SDG 16 - Peace, Justice and Strong Institutions

Education/Academic qualification

Bachelor, International Communications Studies, University of Nottingham Ningbo China

Master, Cultural and Creative Industries, King's College London

PhD, University of Leeds

Person Types

  • Staff

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